Key points
- When choosing a property, tenants increasingly look at digital provisions, not only at location and appearance.
- The IT-Label has what your building delivers on that point established independently.
- That works both ways: it substantiates what you offer and clarifies what the tenant fits out themselves.
- A classification that matches your target group is worth more than the heaviest possible one.
- The certificate is valid for two years and is issued by a certified partner.
Tenants are asking about it more often
Organisations increasingly run on digital processes: cloud platforms, video meetings, data analysis, integrated security. When choosing a property, those requirements weigh in — sometimes more heavily than the look of the entrance.
Until recently there was little hard information to go on. A landlord could say the internet was good; a tenant could not verify it. The IT-Label turns that into a verifiable statement.
What the label lets you show
A classification describes what is present in your building: the connectivity and whether it is redundant, the internal network infrastructure, the support for smart building applications and the scalability of it all.
That is not a sales pitch but a finding by an independent party. Which is exactly why it carries weight in a conversation with a tenant: you are not saying it is fine, you are showing what is there.
It works the other way too
An IT-Label shows not only what you deliver, but also what you do not. That looks like a drawback and is not one. A tenant who knows in advance that they will lay the cabling themselves will not come back to it later. Expectations that are right at the start lead to less discussion during the term.
For a landlord letting shell space, the label is therefore just as useful as for one delivering turn-key. In both cases it describes the agreement. More on what tenants expect from a location.
An IT-Label is not a promise that your building is good. It is a finding about what it delivers — and that is exactly what a tenant wants to know.
Curious about your building's IT-label?
Discover how your property scores on digital infrastructure.
Request IT-labelWhich classification suits your building
It is tempting to aim for the heaviest classification. That is rarely the right question. A building aimed at storage has no use for redundant fibre, and its cost cannot be recovered from tenants who never asked for it.
The relevant question is which tenants you want to serve, and whether your building delivers what those tenants need. Sometimes the answer is that investment is required. Often the answer is that the building already fits and nobody knew. More on digital infrastructure and the value of your real estate.
If you do want to invest
If the assessment shows your building does not deliver what your target group asks for, the label shows where the gap is. Often it comes down to a limited number of points: a second fibre route, heavier cabling in the risers, or a technical room brought up to standard.
That is an investment decision like any other, with a budget and an expected effect. The difference is that you are now making it on the basis of facts.
How it works
The assessment is carried out by an IT-Label Certified Partner, who establishes both the physical infrastructure and the actual performance. The outcome is a classification and a certificate valid for two years.
That validity period is deliberately limited: digital infrastructure ages, and a five-year-old statement says little. Read more about how the certification process works.
