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Broker, make the IT-Label part of every property intake and viewing

Tenants and buyers ask about internet and IT. This is how you give a factual answer, from the property intake to the online listing.

Value, leasing and investment··6 min read·Editorial team: IT-Label

Key takeaways

  • "What about the internet?" comes up at almost every viewing. With the IT-Label, you give a factual, independent answer instead of a promise.
  • Make the IT-Label a fixed part of your work: ask about it at the property intake, use it during the viewing and mention it in the brochure and online.
  • Only mention a valid certificate, with the level and the certificate number. If there is no label yet, a pre-inspection is a quick first step.
  • Download the free broker guide: a practical handbook with a checklist, example texts and answers to the questions of tenants and buyers.

"What about the internet?"

It is one of the first questions at a viewing. For many organisations, a good internet connection is as important as the location or the parking spaces. Yet the answer is often vague. Brochures say "fast internet" or "fibre available". What that means in practice, nobody knows exactly: not the tenant, not the buyer, and often not the broker either.

That is a risk. A tenant who discovers after signing that the Wi-Fi does not work, or that there is no backup connection, feels misled. The dispute that follows often ends up with the party that offered the property. The IT-Label makes that question concrete. A Certified Partner assesses the building on site, using one method, and records the level in a certificate. You then give not a promise, but a fact.

Why the IT-Label helps you as a broker

  • You are better prepared. You know in advance what the building delivers digitally, and do not have to guess during the viewing.
  • Fewer disputes afterwards. If expectations are clear from the start, you prevent disappointment after signing.
  • A strong argument. A good label is a concrete advantage in your offer. Tenants and buyers increasingly compare on digital quality.
  • A low label helps too. A shell building is a good fit for a tenant who wants to fit it out themselves. The label makes that clear and honest in advance, so you find the right tenant.
  • You show your expertise. Just as you take energy and sustainability seriously, you also take the digital quality of real estate seriously.

At the property intake

The property intake is the moment to give the IT-Label a fixed place. A few questions are enough:

  • Does the building have an IT-Label? Note the certificate number and check it in the public register: the level, the part of the building and the validity.
  • Which part does it cover? A certificate can cover the whole building or one rental unit, such as a single floor. State exactly what was assessed.
  • No label yet? Recommend a pre-inspection to the owner, especially if you expect many questions about the internet. It quickly gives an indication of the level.
  • Who is responsible for the IT? The owner, the tenant or a property manager? Record it in your file.

Curious about your building's IT-Label?

Discover how your property scores on digital infrastructure.

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At the viewing

Tenants and buyers increasingly ask the same questions. With an IT-Label, you have an answer to each of them:

  • How fast is the internet here? The level shows what the building delivers, backed by measurements of the actual performance.
  • Is there fibre? The certificate shows which connection there is, and whether there is a backup in case of an outage.
  • Does the Wi-Fi work throughout the building? Coverage is assessed during certification. With a low level, the tenant often sets up the Wi-Fi themselves.
  • What do I still need to arrange myself? The level tells you. With IT1+ PREMIUM the tenant is operational straight away, with IT5 SHELL the tenant fits out everything themselves. See all levels.
  • Is it secure? The label also looks at the technical rooms. For the security of the tenant's own office IT, there is the Security Audit.

In the brochure and online

An IT-Label belongs in your offer, just like the energy label. State the level and the certificate number, and link to the certificate in the register. For example:

"This building has the IT-Label IT2 PLUG & PLAY (certificate ITL-..., valid until ...). Fibre, good cabling and working Wi-Fi: suitable for most organisations."

If the certificate covers part of the building, name that part: "The second floor has the IT-Label IT1 HIGH PERFORMANCE." If there is no label yet, be honest about it: "The building does not (yet) have an IT-Label. A pre-inspection is available on request."

A few rules to keep in mind:

  • Only use the mark of the level with a valid certificate, and do not change it.
  • Do not present a pre-inspection as a certificate. A pre-inspection gives an indication, not an official label.
  • Do not mention an expired certificate. A certificate is valid for two years.
  • Do not write "fast internet" or "fibre available" without evidence.

Like the energy label, but voluntary

Brokers know the energy label well. In the Netherlands, the energy label is mandatory for offices and other non-residential buildings when they are sold or let, and the label letter belongs in the advertisement. The IT-Label works in the same way: one level that everyone understands, set by an independent party. The difference is that the IT-Label is voluntary. That is exactly why a building with an IT-Label stands out. It shows that the owner takes digital quality seriously, and it gives you an argument that other providers do not have.

Curious about your building's IT-Label?

Discover how your property scores on digital infrastructure.

Request an IT-Label

The broker guide

Everything in this article is also in the broker guide (PDF): what the IT-Label is, the six areas and the levels, a checklist for the property intake, the questions at the viewing, example texts for the brochure and answers to frequently asked questions. Useful for yourself, or to share with colleagues and clients. You can also find the guide on the page the IT-Label for brokers.

Also read why the modern broker needs to understand the IT-Label and why IT infrastructure is missing from every rental brochure.

Frequently asked questions

Who applies for the IT-Label?

Usually the owner or landlord, through a Certified Partner. As a broker, you can recommend it and put the owner in touch with a partner.

How long does it take?

A pre-inspection is usually done within a few days. A certification takes longer, because the partner also measures the actual performance.

May I use the IT-Label mark in my advertisement?

Yes, with a valid certificate. Use the mark of the correct level, without changing it, and state the certificate number so that anyone can check it.

What if the building has a low label?

A low label helps too. It makes clear what a tenant still needs to arrange, and suits tenants who want to fit out the space themselves. That way you avoid wrong expectations.

Is the IT-Label mandatory, like the energy label?

No. In the Netherlands, the energy label is mandatory for offices when they are sold or let; the IT-Label is voluntary. That is exactly why a building with an IT-Label stands out.

Start at your next property intake

Find the IT-Label of a building in the public register, download the broker guide or find a Certified Partner for a pre-inspection or certification.

Source energy label: RVO (Netherlands Enterprise Agency), mandatory energy label for non-residential buildings, checked on 20 October 2026.

How does your building score?

Do the free IT-Label Self-Scan: ten questions, three minutes, an indication straight away. Start the Self-Scan

This article was written by the IT-Label editorial team, which is responsible for its content.

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Classifications IT1+, IT1, IT2, IT3, IT4, IT5